Accessible Design Is Good Design



Designing for Accessibility

We’re often told to design for the average person, but the truth is that the average person doesn’t exist. So how do we create websites that reach a broader audience? Designing with accessibility in mind not only complements search engine optimization and digital marketing efforts but also is rapidly becoming a legal requirement for many organizations and businesses.


What is ADA Compliance?

What We've Discovered

ADA compliance refers to the accessibility standards set by the Americans with Disabilities Act which allows websites to be usable by a broader range of individuals. You may not have realized a portion of your audience relies on accessible design to connect with your site!

While working with clients to bring their websites more in compliance with ADA standards, we have discovered that:

  • Many digital marketing companies aren't aware of accessibility standards and the importance of inclusive design
  • Many website developers are not familiar with ADA compliant techniques and how to design an ADA compliant site.
  • Many websites out there are not built according to ADA standards and, thus, make some companies vulnerable to lawsuits.
  • We have the knowledge and experience to ensure that your website is accessible and ensures you avoid any penalties.

ADA Services

Accessibility Is Good For Business

Our services include offering ADA compliance testing and auditing. If our testing determines that the site does not meet web accessibility requirements, we can provide web design, content, and web development services to make your current website ADA compliant.

We provide guidelines to ensure future development and content adheres to standards. And we do it in WordPress, Shopify, BigCommerce, or static HTML websites, as well as many other web-integrated CRM's.

At Curiosity, we see this as not only smart for business owners and CTO’s, but also a public service in making the internet a more egalitarian space. If you’re interested in learning more about how we can help your company or business, please contact us at


Why Does My Site Need to be ADA Compliant?

Public Website = Public Service

In order to comply with Title III of the Americans with Disabilities Act (ADA), this requires that business and nonprofit service providers make accessibility accommodations to enable the disabled public to access the same services as clients who are not disabled. This also includes electronic media and websites.


Who Does This Affect?

Serving The Public Means Serving Accessibility

The ADA applies to those businesses with 15 or more employees, but smaller businesses can benefit from ensuring their websites are ADA compliant. ADA compliant websites open your company up to more potential clients while limiting liability.

When working with either a government agency or government contractor, these organizations must follow the web accessibility guidelines under Section 508 of the Workforce Rehabilitation Act of 1973. The Section 508 guidelines are parallel to the ADA requirements.

Any business that serves the public - such as doctor’s offices, law firms, hotels, restaurants, public venues and more - are required to comply with Title III of the ADA. At Curiosity, we can help you get started with a free ADA compliance audit of your website today.


ADA Compliance Checklist

Checking Off A Few Things

Here is a very abbreviated list of some of the WCAG 2.1 guidelines for websites:

  • Images must have text alternatives
  • All Audio and Video media has captions or is transcribed
  • No strobing or flashing animations are used on the site
  • Any scripts and plugins are accessible to assistive technology, or a comparable alternative is provided
  • All content and page layouts are structured with assistive technology in mind
  • Design of sites provide proper contrast for low-vision site users
  • For those using text readers, a ‘Skip Navigation’ button is included in the site

As stated, this is a top-level list, and there are a lot of technical requirements for ADA website compliance. Curiosity can audit your site for WCAG 2.1 Level AA or AAA compliance, provide ­­recommendations and implement the changes in order to make your website ADA compliant and accessible.


Let’s Get Started

Curiosity Can Make Your Website ADA Compliant

We can test your website to see if you are in compliance with ADA requirements and find where you’ll need modifications.

You can take the information we provide to your development team or let the team at Curiosity assist you in making your website ADA compliant and accessible. We can even build a new ADA compliant website for your business, if it’s time for a refurbish.

Our rates are based on your company’s audit, which means we don’t do blanket pricing. These rates are open about what you will need to make your site ADA compliant with future requirements in mind. Contact our team today and we’ll get started on helping you get fully compliant.

What Is ADA Compliance?

ADA Compliance refers to the American Disabilities Act Standards for Accessible Design, which any website must adhere to become an ADA compliant website. This act aims to ensure that individuals with disabilities have the same rights and opportunities as everyone else, an intention also translated into the digital realm. ADA compliance is about making sure websites, tools, and technologies are accessible to all, including those with disabilities.

Do Websites Have To Be ADA Compliant?

Yes, websites need to be ADA compliant. According to ADA Title III, businesses that fall under the category of “public accommodation,” such as hotels, banks, and public transportation, are required to have ADA compliant websites. These requirements mean that websites must be accessible to people with a wide range of disabilities.

What Is ADA Compliant Web Design?

ADA compliant web design is a method of designing and creating websites that meet ADA requirements, ensuring that they are accessible to people with disabilities. This typically includes considerations such as providing text alternatives for non-text content, creating content that can be presented in different ways (for example simpler layout) without losing information or structure, and designing functionality that can be operated through a variety of user inputs, not just mouse movement. Compliance standards such as WCAG 2.2 can guide such design efforts.

What Can Small Businesses Do About ADA Compliance?

Small businesses can take several steps toward ADA compliance. You can start with a site analysis for accessibility, followed by the use of an ADA compliant website checklist to identify potential issues. Accessibility testing is another critical step for ensuring compliance, and we can help by performing an accessibility audit for comprehensive assessment. If found non-compliant, we have software ready to implement compliance technology solutions.

Can Companies Create An Alternative Website For ADA Compliance?

While technically you could create an alternative website for ADA compliance, this is generally not advised. It could be seen as creating a separate but unequal solution, and it may still fall foul of the ADA Title III requirements. A better approach is to integrate accessibility into the primary website, ensuring it meets ADA requirements and WCAG 2.1 AA guidelines.

How Can I Test For ADA Compliance?

Testing for ADA compliance involves conducting an accessibility audit on your website. To ensure ADA compliance, we can conduct a comprehensive accessibility audit on your website. This methodical process involves evaluating your site against the ADA compliant website checklist and the WCAG 2.1 AA checklist. Our team looks for key elements such as website navigability without a mouse, the presence of captions for audio and video content, and ensuring your site is compatible with screen reader software. By utilizing advanced accessibility testing tools, we streamline this process and provide a
detailed analysis of areas that meet standards and those that need improvement. Contact us today so we can ensure that your site is fully accessible and compliant!

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