A responsive design simply means a website that has been constructed in a way so that all of the content, images and structure of the site will remain within the bounds of any device without the need to zoom in and out. Take a step outside and you will notice many people on their mobile phones. In fact, it seems that just about everyone is attached at the hip with their smartphone. However, many businesses that have not picked up on this trend. More than 20 percent of Google searches are now being performed on some mobile device and with Google knocking websites that are not mobile responsive further down the search results page it is about time to hop onboard.